Marketing and Communications Strategies
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This guide is designed to show that marketing is at the heart of your business. Without marketing, the greatest products would remain in the warehouse and the finest services would never be sampled.
Marketing and
Communications
Strategies
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Contents:
It covers the following five important areas:
1) What is marketing?
2) Developing the right strategy
3) Communications options
4) Using professionals
5) Getting help – key contacts
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